Lindrum Hotel




The Lindrum Hotel, located within Melbourne’s CBD, was poised for a remarkable transformation despite its initial lack of appeal. Recognising its potential, our strategy aimed to capitalise on its prime location, marrying its rich history with a modern vision.


Rooftop unfolded this narrative through an emotive video intertwining its past, present, and future, transforming potential investors into guardians of Melbourne’s heritage and inviting them to be part of an exciting redevelopment.


"JLL Hotels & Hospitality have used RMG for several years now. They take a true partnership approach to every assignment and deliver a finished product that’s the result of a well-considered process, creative thought, and cutting-edge technology."

Peter Harper
Managing Director – JLL Hotels & Hospitality Group

REIV Awards

Best Sales Campaign – Budget $20,000 +

Best Sales Campaign – Large Agency

Specialised Property – Development Sites

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